Trifecta Collective

Chris Meyer, CEM, CMP
Business Development

Chris Meyer is Chief Executive Officer for ChrisMeyerGlobal (CMG) a company that creates strategic partnerships for events, associations, and exhibitions. over 30 years   of travel industry experience, catering to the unique needs of global customers. The value prospective of CMG is the wide scope of networking opportunities, friendships and business connections that blossom from our mentoring. In his most recent position of authority with the Las Vegas Convention and Visitors Authority (LVCVA), Meyer was responsible for directing worldwide activities of the LVCVA’s Global Sales Team. He also served as executive director of the World Trade Center (WTC) Las Vegas—a partnership between the LVCVA and the Consumer Technology Association (CTA)® with the mission of marketing Las Vegas to business travelers around the globe under the WTC brand. Meyer joined the LVCVA in 2000. Prior to joining the LVCVA, Meyer served in positions of leadership at the famed Sands Expo & Convention Center for 10 years, including serving as director of sales and marketing.   Meyer’s leadership is demonstrated in his commitment to a number of prestigious industry boards. Most recently, he assumed board positions for r and, new technology companies providing solutions to their respective markets. He is also a founding board member of the Hospitality Sales and Marketing Association International (HSMAI) Las Vegas Chapter. Additionally, Meyer is a member of several professional travel industry organizations, including Meeting Professionals International (MPI), Professional Convention Management Association (PCMA) and the Las Vegas Hospitality Association (LVHA). He is past chairman of International Association of Exhibitions and Events (IAEE) and past chairman of Corporate Event Marketing Association (CEMA).Meyer also serves the community as a board member for Nevada Child Seekers.   Meyer earned his bachelor’s degree in business administration from the University of Nevada, Las Vegas (UNLV) Lee School of Business. He is a certified meeting professional (CMP) and also certified in exhibition management (CEM). The Las Vegas Hospitality Association (LVHA) named Meyer “Industry Leader of the Year” in 2010 and the UNLV College of Hotel Administration recognized him as “Industry Executive of the Year” in 2011. Meyer received the prestigious Chairman’s Award from the International Association of Exhibitions and Events (IAEE) in 2019. He was also named one of the 500 most influential people in the events industry by Biz Bash Magazine in 2019.